How Semalt Has Simplified Finding Keywords In TOP Position?


Table Of Contents

     1. Why Keywords In Top Positions Matter?
     2. How Semalt Has Simplified Finding Keywords In TOP Positions?
     3. Keywords In Top Explained With Live Example
     4. What's Next After Getting The Results From Keyword In TOP?
     5. Final Words

Keywords And Rankings

These are not just two words but the basis of success in the digital world. If you have the right set of keywords that rank higher in SERPs (Search Engine Result Pages), your chances to succeed over the web increase.

With more than 3.5 billion searches per day on Google alone, a website's ranking often fluctuates in search engines. Keywords working in your site's favor today might not be so effective tomorrow.

Therefore, it has become crucial to check regularly whether your website has high-ranking keywords or not. Based on that, you can update your site's content and create a winning strategy.

If you worry about identifying high-ranking keywords on your website, don't because Semalt has simplified this for you. With its Keywords in TOP tool, you can easily find which keywords on your website rank higher in Google organic search results.

The best thing is that this tool is FREE to use and ALWAYS ACCESSIBLE. Let's continue with this guiding article to discover how Semalt has simplified identifying high-ranking keywords on your website.

Why Keywords In TOP Positions Matter?

Before moving further, you must understand why the high ranking of keywords matters. Here are some of the many reasons:
  • They dramatically enhance your visibility on search engines. 
  • They lead to more traffic on your website / webpage.
  • They help you understand which keywords attract the most traffic.
  • They guide you when updating your content and strategy.
  • They help in overcoming your competition.

How Semalt Has Simplified Finding Keywords In TOP Positions?

If you prefer complicated and paid services to identify which keywords on your site rank higher, you might change your views after learning how Semalt has simplified the whole process.

Let's see the step-by-step process:

Step 1: Open your web browser and type semalt.net in the address bar. It'll take you to the homepage of Semalt's Powerful SEO Tools for Business.


Step 2: Move your cursor to the left pane and click on Keywords in TOP.



Step 3: When the Keywords in TOP tool opens, you just need to enter your website's URL (Domain) and select the Search Engine where your website already ranks for at least one keyword.



Step 4: Click on Apply, and you'll get the crucial information regarding your keywords.

Keywords In TOP Explained With Live Example

To understand it better, we must see its functioning with a live example. The domain we are going to analyze is semalt.com. And, for the search engine: google.com (All) - International. 

Here is what we get:



If you notice, there is a new toggle button - Include subdomain. It emerges when you enter the domain. If you want to analyze your core domain as well as subdomains, enable it. In this example, we will include subdomains as well.

What's In The Report?

The report contains three (3) sections:
       1. Number of keywords in TOP
       2. Keywords distribution by TOP
       3. Rankings by keywords

Let's understand the contents of each section:  

   1. Number of keywords in TOP

It is the first section and contains a chart showing the number of keywords in TOP over time. You can go through this chart to identify the number of keywords that your website ranks for in Google's TOP 1-100 organic search results.

For semalt.com, it looks like this:


You can find top-ranking keywords for any date. For semalt.com, on 7th December 2020, there were:
  • 11,576 keywords on the first (TOP 1) position
  • 23,805 keywords in the TOP 3 positions
  • 56,900 keywords in the TOP 10 positions
  • 75,695 keywords in TOP 30 positions
  • 83,955 keywords in TOP 50 positions
  • 92,481 keywords in TOP 100 positions
By default, this chart shows the weekly data. However, you can scale it to see daily, monthly, or weekly data.

     2. Keywords distribution by TOP

In this section, you can find the number of keywords your website ranks for in Google's TOP 1-100 organic search results, as compared to an earlier date.

For semalt.com, it looks like:


This section helps you find the number of keywords your website ranks for in Google TOP 1-100 organic search results, as compared to the previous date.

The keyword distribution for semalt.com, on 25th January 2021, was:
  • 12,059 of all keywords on the first (TOP 1) position, an increase of 212
  • 24,810 of all keywords in TOP 3, an increase of 643
  • 59,192 of all keywords in TOP 10, an increase of 1,717
  • 80,571 of all keywords in TOP 30, an increase of 4,251
  • 90,295 of all keywords in TOP 50, an increase of 5,493
  • 1,00,452 of all keywords in TOP 100, an increase of 6,674
Like the previous section, you can change the scale of this section to daily, weekly, and monthly as well.

     3. Rankings by Keywords 

It is the third section and shows the most popular keywords your website pages rank for in Google organic search results. It helps you find the SERP position of those keywords for selected dates and how they've changed as compared to the previous date.

For semalt.com, this section looks like:


This section provides us with the ranking information of 98,312 keywords for the period 1st January 2021 - 25th January 2021. Here are the observations of the Top 3 most popular keywords:
  • In Google organic search results, the keyword "SEO stats and site analysis" was at the second position on January 1 and remain unchanged on January 25 as well. Total searches were 24,213, and popularity was high.
  • In Google organic search results, the keyword "online keyword position checker" was at the 95th position on January 1 and changed to 58th position on January 25. This keyword's position decreased by 37 points (positive for the keyword), was searched 4,679 times during this period, and the popularity remained medium.
  • In Google organic search results, the keyword "ahrefs account" was at the fifth position on January 1 and changed to the sixth position on January 25. The increase of one point is negative for this keyword. Total searches were 4,648 during this period, and the popularity remained high.
Another advantage of this section is that it helps you find the topmost webpages using that keyword on a specific date. When you click on a particular keyword, you'll get a list of competitor webpages using that keyword.

If we continue with the same example, clicking on the keyword-SEO stats and site analysis-give us a list of top-ranking webpages using that keyword. It'll look like this:


You can also click on the download icon and get the list of competitor webpages using that keyword. After having so much information about your keywords, the chances of failure are minimum.

You can download this whole "Keywords in TOP" report on your computer in PDF or Excel format. Yes, it's FREE.

What's Next After Getting The Results From Keywords In TOP?

Remember, websites that are successfully optimized usually have numerous (thousands or millions) keywords. It is almost impossible to craft an individual, unique webpage for each of your keywords. 

It is also impossible to stuff your pages with different keywords and expect to rank higher for each of them. Things don't work like this. 

So, what should you do?

Well, your approach should be smart enough to help you reach your goals. After using Semalt's Keywords in TOP to gather all the crucial information regarding top-ranking keywords on your website, you must now apply smart steps.

These are some common steps applicable to all websites, irrespective of the products, services, or information they offer.
  • You must add the relevant keyword to the title of a webpage.
  • Add an appropriate keyword to the webpage's URL. Let's look at this URL - https://semalt.net/serp/competitors/. They have included the keyword-competitors-in the URL itself.
  • Make sure you have added the main keyword and its variations all through the webpage. Of course, no keyword stuffing.
  • If there are images on a webpage, add the relevant keyword to their file paths and alt texts.
  • The keyword should be present in meta tags, especially meta descriptions.
  • Use keywords as anchor texts that link back to another page of the same website.
To ensure the smartest use of all keywords in TOP, you can always get in touch with Semalt experts.   

Final Words

Search results on Google are based on keywords, links, content, and other parameters. Out of all, keywords still play a crucial role in helping users to find a webpage (or website) on Google search results.

Keywords in TOP from Semalt is a free tool that lets you find which of your keywords help your webpages (or site) to appear at the top in Google organic search results. However, you can always consult Semalt experts to use TOP performing keywords on your website.